Category: Life After Sport

SportsEpreneur – What the NIL Gold Rush Got Wrong | Stephen Bienko of 42U

NIL has transformed college athletics, but the biggest challenge may not be sponsorship deals or athlete compensation — it may be athlete development. In this episode, Eric sits down with Stephen Bienko to discuss the future of NIL, personal branding, athlete identity, and the growing pressure facing today’s student-athletes. The conversation explores how Name, Image, […]